Lía By Evangelía
Lía By Evangelía is a celebrity jewelry brand that blends timeless elegance with modern artistry. As a co-founder, I played a pivotal role in shaping the brand’s identity, crafting its distinctive logo, aesthetic, and ethos. I developed the brand’s messaging to reflect our vision—empowering individuals through bold, high-quality designs that tell a story. From creative direction to strategic branding, I ensured that every visual and verbal element resonated with our audience, establishing Lía By Evangelía as a brand staple for Evangelía fans and the Greek diaspora.
BRAND & MARKETING STRATEGY
SOCIAL MEDIA STRATEGY
CONTENT CREATION
